2012年8月1日星期三

Codemasters exec. compares PS3 and Xbox 360 elite to dinosaurs, says consoles could become extinct


As the buy ps3 motion controller and Xbox 360 elite keep see longevity and commercial success inside their sixth and seventh years on store shelves, respectively,  one of the most influential industry executives have spoken out regarding the way forward for tangible consoles and what they see to be a dying breed within the medium. Codemasters co-founder David Darling, whose company has produced such free to play titles as Operation Flashpoint and Lord in the Rings Online, stated firmly in the recent writing if the PS4 and Xbox 720 usually do not transition a great entirely digital business plan, they'll both fail.

"Should the next generation consoles have media drives like DVD to maintain distributors and retailers happy for them to sell physical product this makes the machines uncompetitive," he said. "They will not have the ability to compete on price. The retailers will say to Sony and Microsoft 'it is possible to’t sell game X at retail for $60 and then sell on it as part of your App Store for $2.' However, console-makers will need to sell games for $2 or else they do not compete with Apple. Nintendo 3DS and Sony Vita will not be currently competitive with iPhone and Android game prices."

Darling stated that this digital market gives publishers immediate usage of sales and heavily cuts down on production and distribution costs that boxed games currently require. He procedes to compare current-gen consoles such as ps3 motion sensor controller and Xbox 360 to dinosaurs that may be unable to conform to a new and evolving environment:

"Consoles are getting to be like dinosaurs at risk of extinction as their natural retail habitat begins to change. These ancient beasts must now adjust to a new environment where platforms like Steam, Facebook and Apple’s App Store are pushing innovation. Consumers are already playing more games through digital download than physical media. In particular, Angry Birds has had many billion downloads, a sales figure totally beyond so what can be practiced by boxed games purchased in companies Game and GameStop."

The Codemasters co-founder also noted how the risk which includes developing AAA blockbuster titles causes publishers to target solely on sequels and clones instead of taking the possibility with a new or unique IP. He also procedes say that your digital market allows an activity becoming a "service" and not simply a "product."

"Another major difference is digital download games can be a service rather than a product," he was quoted saying. "Consequently despite a casino game is launched the publisher has instant access to player feedback, and this can be utilized to make buy ps3 move motion controller improvements. Games can be updated through multiple iterations. In reality with Apple a whole new version with the game is usually submitted each week and with Android much more frequently. On the current consoles this method is slowed because of the need for hardware manufacturers to approve each game and they also charge developers a fee for every update they generate."

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